Garmin, global leader in GPS satellite technology, seeks more stake in the East African marketWritten by THE NEIGHBOURHOOD ONLINE
Buyers, potential resellers and business partners in GPS satellite technology will soon be holding series of meetings with the Africa team from Garmin Sub-Saharan Africa. Garmin is a global leader in satellite navigation and has been successful in creating navigation and communication devices which embrace lifestyle needs and enrich the lives of customers. The meetings scheduled to be held in Uganda, Ethiopia and Tanzania from the 8th to the 15th July is aimed at the Garmin trade delegation engaging and meeting with prospective businesses partners who are involved in the fishing, farming, agribusiness, oil and gas, land development, surveying, navigation, and health and wellness industries.
Garmin said that its CEO for Sub-Saharan Africa, Walter Mech, had invited prospective partners to Kampala, Uganda on the 8th and 9th of July 2014; Addis Abba, Ethiopia on the 10th and 11th July 2014, and Dar es Salaam, Tanzania on the 14th and 15th July 2014.
“Garmin’s products or tools are suited to developing economies where infrastructure requirements are extensive and mapping out of new boundaries, roads, waypoints are key to the countries expansion. Sustainable farming and the information required to plot out a field, calculate the area for planting seedlings or determining the land gradient of your farm to select the most suitable pump are just some key uses of our products,” the company in a statement Wednesday, said.
Giving further insight into its products, Garmin said that its navigation devices come preloaded with full map coverage for Burundi, Kenya, Rwanda, Tanzania and Uganda and have free map updates for the lifetime of the unit. “Over 54,000 Points of Interest allow you to find petrol stations, hotels, restaurants, and shopping centres,” it added.
It further said: “Marine Echo range of fish finders make use of GPS and sonar technology to map and view fish under water, so fishermen can see where the fish are, and mark the exact waypoint so they can keep record of their fishing spots.
“Garmin’s range of Fitness watches track time, speed, distance, calories, cadence and even heart rate, perfect for runners, cyclists and gym goers. Another exciting sector is the health and wellness market where Garmin VivoFit wellness band tracks your steps and sleeping patterns encouraging you to stay active.